Frequently Asked Questions
1. Who is Innovation Marketing Ltd?
We are an organisational made up of specialist direct marketing companies. We are contracted to represent a variety of Clients that either do not have their own sales/marketing team or find that it is much more economical and effective to outsource their direct marketing requirements to experts such as us.
2. What type of companies does Innovation Marketing represent?
We are equally effective in all market sectors from telecommunications and utilities through to charities and financial services.
3. What do these companies ask Innovation Marketing to do?
In simple terms, acquire new customers!
4. How does Innovation Marketing represent these companies?
Using field marketing we deliver face-to-face presentations to each potential customer. This is a trade marked process known as "The Human Commercial TM".
5. What would my responsibilities be?
Your main responsibility would be to provide clear and concise information regarding the clients' product/service in a positive and professional manner.
6. What skills would I need?
A positive approach towards your work, strong communication skills, the ability to work within an enthusiastic environment, the ability to set and achieve goals and have the maturity and self-motivation to work without supervision.
7. What impact would I have when representing a client?
The primary impact is an instant increase in brand awareness for the client due to the number of 'Human Commercials' that are being delivered. The secondary impact is the revenue generated from the newly acquired customers. Although these revenues vary from campaign to campaign studies have shown that in an average year each client representative will generate in excess of £350,000 for the clients through new customer spending.
8. Are there targets that I would have to achieve?
No, there are no specific individual sales targets required. However, there are standards to aim for and criteria to be reached.
9. Is product training and sales coaching provided?
Yes. Each and every campaign is unique, having been individually tailored to meet the clients' needs, and therefore specific product training is provided for each campaign. We also have an internal programme known as the 'Cycle of Development' which is split into three main areas; sales skills, team leadership and business development. This is an ongoing programme in which each individual can progress at their own pace whilst receiving constant support and coaching from the team.
10. What opportunities does the organisation offer?
There are opportunities available at every level in our organisation from sales through to business ownership; ultimately it is the individual that decides how far they progress. There are no shortages of opportunities because the companies that we represent are constantly looking to increase their customer base. As a direct result of this we, as an organisation, constantly need to open new marketing companies to meet this demand. This demand will increase in the future as we represent new clients and expand into new countries.
